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Hello, all-

   Well, THIS IS THE WEEK that registration opens, on Wednesday the 15th, and we are excited to start putting the pieces together for this year's festival. In addition to the registration options below, you can be a sponsor of this year's festival as well.

Registration Opens on Wednesday, August 15th, 2018 at 12am.

TPT Tax ID Changes
Street and Sidewalk Spaces registrants will be required to submit a valid TPT Tax ID for the registrant. Understand, that registrant will be responsible for reporting all sales activity occurring in relation to the space. That requirement includes any additional authors that share your space, or are in any way connected to the registrant. ONLY ONE TPT Tax ID holder may register for a space- and that registrant’s information will be submitted to the State of Arizona for verification in advance of the event, as required.

Selling Services
Street and Sidewalk Spaces will not be eligible for selling services from Bonny Books or Duncan’s Books & More. As very few booksellers used their services in 2017, we went ahead and consolidated that in to a concept we use at our Cirque Writer’s Conference called the PUB, see below.

Website Listings
Only the “Primary Registrant” will be listed on the website.

Panelist Considerations
Only Primary Registrants for Street and Sidewalk Spaces will be able to apply for Panel positions during the festival. Panel opportunities will be announced after registration begins, in September.

Registration Changes
Simplly put, you will have 3 registration options for this year’s festival:

Street ($40) we’ll have 53 of these available at launch
- Requires a TPT Tax ID Submittal
- Required Canopy/Weights
- No Selling Services Provided
- Discount additional marketing opportunities at time of registration
- Eligible to be considered for Panel Participation
- Books of poetry may also be represented at the Poetry Stage Mini Book Sale Table/ Authors eligible for reading and signing

Sidewalk ($30)- We’ll have 30 of these available at launch
- Requires a TPT Tax ID Submittal
- No Canopy Required (you can have one, it’s just not required)
- No Selling Services Provided
- Discount additional marketing opportunities at time of registration
- Eligible to be considered for Panel Participation
- Books of poetry may also be represented at the Poetry Stage Mini Book Sale Table/ Authors eligible for reading and signing

PUB, Pop Up Bookstore ($20/per title)
- No TPT Tax ID Required
- 10% Consignment on sales
- Shared Selling Space managed by Duncan’s Books & More and Bonny Books
- Limited in-booth signing opportunities based on schedule.
- Discount additional marketing opportunities at time of registration
- Selling Services provided by Duncan’s Books & More and Bonny Books
- Books of poetry may also be represented at the Poetry Stage Mini Book Sale Table/ Authors eligible for reading and signing
- Not Eligible to be considered for Panel Participation

November Updates

FYI- We have only 22 spaces remaining for vendors, so if you have a friend that is on the fence, reach out to them and make sure they do not miss out.

BAGS AND INSERTS
The first 500 attendees will receive a custom Mesa Book Festival Bag to carry their new books home in. We will do our best to fill it with goodies and gifts from local businesses ahead of time :)
 
Which, if you would like to include something in the bags,

DEADLINE TO RECEIVE ITEMS IS WEDNESDAY, NOVEMBER 29TH
If you still want to add an item to the bags, please purchase that here (“Attendee Bag Inclusion”) on the website: https://mesabookfestival.com/sponsor-opportunities
 
TUESDAY Q&A
As we get closer to show day, staff will be making themselves available on facebook (in the group  each Tuesday from 6p-8p to answer questions from vendors, attendees and others.  
 
FACEBOOK LIVE WALK THROUGH
On Tuesday, November 14th at 6pm- join us for a Facebook Live walk through of the festival spaces- just visit the web page for the event on Facebook, and you can tune in: http://brkcv.com/2yKjtig
 
VOLUNTEER MEETING
If YOU want to volunteer and be a part of the FIRST Mesa Book Festival- We need a number of volunteers, including:

Vendor Load In Assistants
Panel Moderators
Vendor Load out Assistants
SCBWI Readings at the Tree Support
Friendly Faces for Attendees (Information Booth)
and More

B
e there, and we'll get your shirt size for your Festival shirt and talk about how you can help the festival be a SUCCESS!
Saturday, November 18 at 1 PM - 2 PM
Jarrod's Coffee, Tea & Gallery
154 W Main St, Mesa, Arizona 85201
 
That's the news for now... more updates coming...

We're sorry, that sponsorship has been sold...

Thank you for wanting to support the Mesa Book Festival

Click Here to view the list of sponsorships and select a different opportunity.

Have an idea for a custom Sponsoeship not listed? We're open to that- just email us at This email address is being protected from spambots. You need JavaScript enabled to view it..

Hello, everyone,
 
   As we get closer to the Festival, we wanted to keep you updated on the happenings and updates. Here is an update we sent to the Vendors last night.
 
Registrations
We are up to 54% of our spaces registered, which is a fantastic start. Some really fun vendors have joined us from some of the other events that I have participated in, including an amazing community creating husband/wife team named Steam Crow (online at http://steamcrow.com/). Just visit their website and you’ll see why we are so excited. That being said, we will start pushing to fill the remaining spots, well, tomorrow, so if you know someone that has been on the fence about participating, you may want to encourage them to get the job done.
 
We are VERY excited at the response from the writer community- Thank You for choosing this event.
 
Partnership: Society of Children’s Book Writer’s and Illustrators
For those of you that are unaware of how the holidays happen DT Mesa, in recent years the city and supporting organizations have worked together to create “Merry Main Street” (online at http://merrymainst.com/) a series of events and attractions designed to bring the community downtown during the holidays (which, clearly, we are tapping into the momentum of). One of those attractions is Mesa’s Christmas Tree, a four story tree.
 
We have partnered with SCBWI (Online at https://arizona.scbwi.org/) to bring their award winning children’s authors to the tree through the day to read to the children. We’ll be announcing that lineup soon, but we do know one special guest that will be making an appearance:
 
Mesa Mayor John Giles
The Mayor of Mesa, John Giles, will be kicking the children’s reading at the tree at 2pm, followed by a tour of the Festival. Look for that release to go out on Monday, as well as the website to be updated. We think there may be a couple more fun names to announce as well, but we will need to confirm their attendance first.
 
Attendee Bag Inserts
We would LOVE to promote your business in the bag given to attendees at the event. Just visit this page (https://mesabookfestival.com/sponsor-opportunities), scroll to the bottom and “buy” the Attendee Bag Inclusion. Message bob if you have any questions, This email address is being protected from spambots. You need JavaScript enabled to view it..
 
Next Steps
That’s it so far. We just need to keep spreading the word about this great upcoming event and building the anticipation.
 
I will send another update in the next couple weeks, when we have finalized some additional details.
 
Go Team Books!

Hi all,

   To be fair, we've done this . . . a lot. And we'd like to share the tips we've learned and help make the Mesa Book festival the best experience for you and your fans. Some of these tips may sound simple, but we've seen too many people not get the memo not to include them.

Register Early
Be 100% sure you can attend and register your space as early as possible. Waiting too long could have you bumped to the waiting list, and that's not such a good place to be. Cue sad face emoji.

Stay Informed of Festival Progress

Like the Facebook Page: https://www.facebook.com/MesaBookFestival/Get on the email list (Above)
Follow the Twitter feed: https://twitter.com/MesaBook

We'll post information on Facebook regularly, so be sure you're connected and you don't miss a thing.

Add the Festival Emails to your Address Book

Make sure you have our emails in your address book: This email address is being protected from spambots. You need JavaScript enabled to view it., This email address is being protected from spambots. You need JavaScript enabled to view it. and This email address is being protected from spambots. You need JavaScript enabled to view it.. You could receive email from one or all of those sources. Any questions may be sent to This email address is being protected from spambots. You need JavaScript enabled to view it..

Get people excited ahead of time

Undoubtedly, we have a plan to promote the Festival. You have a place in that as well. Energize your fans, friends and family to come out to the event. The best part is that the event is free, so you're not asking them to buy a ticket. We'll share some more plans that you can implement as we move forward, but with all of us pulling together, we can get many more people looking for books in DT Mesa.

Remember why you're there

For most vendors, you're there to make some money. You are there to serve the attendees and connect them to the best book/product/etc. for them, and it's in your space. Too many times we see vendors set up a space and have an air that they expect the attendee to somehow do all the work of engagement. Smille, greet people, show an Interest in them. 

Keep it simple, keep it clean

Think about the most successful retail stores and how they manage their appearence to customers. Your space can easily emulate a successful storefront with a crisp, clean and organized appearence.

Pay your taxes

If you are planning to handle your TPT duties on your own, be sure you are registered. Transaction Privilege Tax (TPT) information is available at: https://www.azdor.gov/Business/TransactionPrivilegeTax.aspx. Consider using one of our booksellers if that process seems daunting.

It's December, in AZ

Be prepared for an evening in December. The average Daily High temp in December is 66 degrees, the low 45 degrees. Dress appropriatley, check the weather forcast before. Layering is generally a good plan.

Plan for Power

The event takes place from 2pm to 8pm. Sunset in AZ in December is somewhere around 5:20pm, meaning you'll have some darkness creeping in. Be prepared. While there are some streetside outlets that--if not being used by others and are functioning--are available to you, you may want to have some battery power available to light your products and power your register.